199: Short or Long? How Much Copy Converts Better?

Today: Google gives webmasters a brief reprieve from a dangerously looming deadline... good news for brands that invested into Snapchat marketing… new Facebook training will show you how to adjust your content strategy based on pixel data… Google will endorse your business for just $50.... and another blow to TikTok. Is the end coming?

Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email info@engageQ.com or visit engageQ.com/contact

Help Spread the Word!
• Review Us: ratethispodcast.com/today
• Click bit.ly/tweet-tidm to preview a tweet you can publish

Advertise on This Podcast

Learn more at todayindigital.com/ads



Tod’s Social Media
• Tod’s web site: TodMaffin.com
• Tod’s agency: engageQ.com
• LinkedIn: linkedin.com/in/todmaffin
• Twitter: twitter.com/todmaffin
• Instagram: instagram.com/todmaffin
• Facebook: facebook.com/tmaffin
• TikTok: tiktok.com/@todmaffin
• Twitch: twitch.tv/todmaffin
• Xbox Gamertag: Radio#9573

Music
Theme music by Mark Blevis. Unless otherwise stated, all other mechanical, master, synchronization and public performance music rights licensed by Source Audio and Epidemic Sound.


Transcripts
Episode Transcripts: http://todayindigital.com/scripts

Sources

1. https://unbounce.com/conversion-benchmark-report/#about_this_report
2. https://www.marketingdive.com/news/coca-cola-plans-to-boost-marketing-as-lockdowns-ease-and-sales-drop-28/582060/
3. https://www.seroundtable.com/google-mobile-first-indexing-deadline-march-2021-29815.html
4. https://webmasters.googleblog.com/2020/07/prepare-for-mobile-first-indexing-with.html
5. https://www.socialmediatoday.com/news/snapchat-adds-9-million-more-daily-active-users-in-q2-reports-17-increase/582068/
6. https://www.facebook.com/business/news/summer-of-support-business-commerce/#
7. https://wersm.com/netflix-is-testing-a-new-mobile-only-subscription-in-india/
8. https://www.socialmediatoday.com/news/us-bans-tiktok-on-all-government-issued-devices-due-to-concerns-around-conn/582042/
9. https://www.socialmediatoday.com/news/linkedin-to-cut-6-of-global-workforce-due-to-impacts-of-covid-19/582035/