An important targeting option used by small and local businesses is now gone โ why Meta keeps pulling control from advertisers. Also: More details emerge about Appleโs plans to limit ad tracking. More than a third of consumers think most online ads are AI-generated. And can we trust any metrics from Twitter any more?
.
Thanks to our sponsors!
- Go to brevo.com to sign up for Brevo for free and use our code TODAY to save 50% on your first three months of Brevoโs Starter & Business plan!
.
โจ ๐๐ข ๐ฃ๐ฅ๐๐ ๐๐จ๐ ! โจ
Get these exclusive benefits when you upgrade:
โ Listen ad-free
โ Weekly Meta Ad platform updates with Andrew Foxwell
โ Weekly Google Ad platform updates with Jyll Saskin Gales
โ Earlier episodes each day
โ Story links in show notes
โ โSkip to storyโ audio chapters
โ Member-exclusive Slack channels
โ Marketing headlines each morning in Slack
โ 30% off our Newsletter
โ Back catalog of 30+ marketing science interviews
โ Discounts on marketing tools
โ ...and a lot more!
Check it out: todayindigital.com/premium
.
๐ Follow us on social media
๐๏ธ Subscribe free to our other podcast "Behind the Ad"
๐ Need help with your social media? Check us out: engageQ digital
If you like Today in Digital Marketing, youโll love Morning Brew.
Get smarter in 5 minutes (and it's free!)
There's a reason more than 4 million marketers and business people start their day with Morning Brew - the daily email that delivers the latest news from marketing to the ad business to social media. Business and marketing news doesn't have to be boring...make your mornings more enjoyable, for free.
.
๐ต Send us a tip
๐ค Join our Slack: todayindigital.com/slack
๐ฐ Get the Newsletter: Click Here (daily or weekly)
๐ฐ Get The Top Story each day on LinkedIn.
โ๏ธ Contact Us: Email or Send Voicemail
โพ Pitch Us a Story: Fill in this form
๐๏ธ Be a Guest on Our Show: Fill in this form
๐ Reach Marketers: Book Ad
๐๏ธ Classified Ads: Book Now
๐ Share: Tweet About Us โข Rate and Review
.
ABOUT THIS PODCAST
Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio
.
๐UPGRADE YOUR SKILLS
โข Inside Google Ads with Jyll Saskin Gales
โข Google Ads for Beginners with Jyll Saskin Gales
โข Foxwell Slack Group and Courses
.
Some links in these show notes may provide affiliate revenue to us.
Privacy & Opt-Out: https://redcircle.com/privacy